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UX, Research & Product Discovery Blog

I aim to provide helpful information about UX research and product discovery. The knowledge on this blog will be made up of content on terminology, methodology, psychology, trends and such. I hope this resource will help you uplift your critical thinking, problem-solving and decision-making skills.

Strength of Evidence in UX Research

The strength of evidence describes how solidly findings contribute to confirming or disproving a supposition. High strength means that the data contributes very solidly to clarification. One could also call the strength of evidence the significance or effectiveness of an experiment.
The fidelity levels in prototyping indicate how similar the prototype is to the actual idea or final product. A low-fidelity prototype is very far from the anticipated final version or, in other words, not very similar to it. On the other hand, a high-fidelity prototype closely resembles the final state.
After my latest blog post, I was asked the following question: „You used the term ‚UX research‘. How is that different from user research?“ Well, frankly speaking, I think those terms represent the same matter, but I prefer to use the phrase UX research. I will explain later on why.